How Personal Information is Collected and Used
During registration you are required to give contact information (such as name and a verifiable email address). Bright Future uses this information to identify you and/or contact you about the services on our site in which you have expressed interest.
You may optionally provide other related information if applicable (such as name, position, professional license number, organisation address, organisation phone number, organisation website, organisation logo or property photos) to Bright Future; we encourage you to submit this information accurately so it can be reflected properly on any saved data, printed data or pdf created by you through the Site.
From time-to-time Bright Future may provide you the opportunity to participate in surveys on the site. If you participate, Bright Future will request certain personally identifiable information from you. Participation in these surveys is completely voluntary and you therefore have a choice whether or not to disclose this information.
Use of Personal Information Within Bright Future
Supplementation of Information
In order to provide certain valuation or marketing based services to you, Bright Future may on occasion supplement the personal information you submitted to Bright Future with information from third party sources.
Bright Future may store information that it collects through cookies, sessions, log files, clear gifs, web beacons, and/or third party sources to create a “profile” of your preferences. Bright Future may tie your personally identifiable information to information in the profile, in order to provide tailored marketing offers and to improve the content of the site for you.
Bright Future does not link aggregate user data with personally identifiable information other than what is explained above under ‘Profile’.
Updates, Newsletters and Service-related Announcements
Based on personal information you provide Bright Future through the site, Bright Future will occasionally send you information on updates to the site, newsletters and service related-announcements.
As is true of most websites, Bright Future may gather certain information automatically and store it in log files. This information includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data.
Bright Future uses this information, which does not identify individual users, to analyze trends, to administer the site, to track users’ movements around the site and to gather demographic information about Bright Future’s user base as a whole.
Based upon the personally identifiable information you provide Bright Future, Bright Future might send you a welcoming email to verify your email address. Bright Future will communicate with you in response to your inquiries, to provide the services you request, and to manage your account.
When Personal Information is shared outside Bright Future
Bright Future will not share the personally identifiable information you provide through a survey with other third parties unless Bright Future gives you prior notice and choice.
Bright Future does not share your profile individually with other third parties. If shared, Bright Future shares your profile in aggregate form only. This may be used to determine the number of unique users or number of unique requests to our site or aggregated data based on unique user provided data which could be shown on the site or in media releases. For example, Bright Future may show the number of unique users by state code without individually identifying you or your exact location.
Bright Future may share personally identifiable information with third parties for the purposes of determining the number of unique users or unique page views. This information may include location and/or device information.
Security of Your Personal Information
Bright Future follows generally accepted industry standards to protect the personal information submitted to Bright Future, both during transmission and upon Bright Future’s receipt of it. However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, while Bright Future strives to use commercially acceptable means to protect your personal information, Bright Future cannot guarantee its absolute security.
Bright Future shares aggregated demographic information about Bright Future’s user base with Bright Future’s partners and advertisers. This information does not identify individual users. This may be used for targeted add marketing or to develop aggregated user data for media purposes.
Bright Future may also use third party applications,to track non-personally identifiable information about visitors to the site in the aggregate. The data collected may contain but may not be limited to device or location data which helps Bright Future improve your unique experience.
SPECIAL INFORMATION TRANSMISSION CLAUSES
Bright Future may set a persistent cookie that enables Bright Future to track and target the interests of Bright Future’s users to enhance the experience on the site.
Clear Gifs(Web Beacons/Web Bugs)
Bright Future may employ a software technology called clear gifs (a.k.a. Web Beacons/Web Bugs), that helps Bright Future better manage content on the site by informing Bright Future what content is effective. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of Web users. In contrast to cookies, which are stored on a user’s computer hard drive, clear gifs are embedded invisibly on Web pages and are about the size of the period at the end of this sentence. Bright Future may tie the information gathered by clear gifs to Bright Future’s customers’ personally identifiable information.
Bright Future may use clear gifs in Bright Future’s HTML-based emails to let Bright Future know which emails have been opened by recipients. This allows Bright Future to gauge the effectiveness of certain communications and the effectiveness of Bright Future’s marketing campaigns.
Information Accessible through Links to Other Websites on the Site
This Web site contains links to other sites that are not owned or controlled by Bright Future. Please be aware that Bright Future is not responsible for the privacy practices of such other websites. Bright Future encourages you to be aware when you leave the site and to read the privacy statements of each and every website that collects personally identifiable information.
This privacy statement applies only to information collected by the site.
DISCLOSURE OF INFORMATION
Bright Future reserves the right to disclose your personally identifiable information as required by law and when Bright Future believes that disclosure is necessary to protect Bright Future’s rights and/or to comply with a judicial proceeding, court order, or legal process served on our website. The legal proceeding or request may prohibit Bright Future from contacting you and informing you of this request.